Monday 25 June 2012

What is an acceptable endorsment for the modern athlete?








I remember durex sponsoring racing cars and an image hitting the media of the durex car with a flat tyre. The implications being obvious.

And that is as far as I am going with my commentary on this subject other than to say athletes have a short shelf life and need to accumulate wealth as rapidly as possible. If it's ethical do it. The reality is I wanted to share these pictures of an outstanding (and numerous other adjectives) athlete with you all so that you understand the difficulties of hair care etc when cycling. Thank you Vicky P. and to the readers - you are welcome

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